About us
Located in Seoul, South Korea, ASTUTR is a seasoned consulting firm and managed service organisation established in 2014. We specialize in market entry services, supporting hospitals, businesses, and expatriates located in Korea and abroad. Additionally, for foreign visionaries and talent seeking to build careers, expand operations or launch startups in Korea, we provide comprehensive assistance, business strategies, and setup guidance. Our expertise offers a clear roadmap, ensuring smooth transitions for those aiming to thrive in Korea and beyond.
15+
10+
20+
2014
Our mission
Our mission at ASTUTR is to bridge business worlds, empowering Korean and international companies to thrive across borders through expert market entry strategies and tailored management consulting services.
The story behind our firm
2023
Provided counseling for market discovery programs, including the German Accelerator and the Korean Ministry of Justice's OASIS, through South Bridge Ventures.
2022
Secured contract to manage global creator marketing programs for Pivo, a lineup by 3i Inc of advanced mobile AI powered camera apps and devices.
2021
Secured contract to manage Monday.com's launch campaign across Seoul City Metro transit.
2020
Secured project for managing the Korea Trade Association's shopping portal, Kmall24.com.
2018
Signed an exclusive contract for managing international patients and outsourcing with large scale major plastic surgery hospital.
2015
Launched My Seoul Secret, Korea's first English medical beauty tourism platform.
2014
ASTUTR was established with seed investment from the Ministry of Startups, and received funding and support from the South Korean government's Korea Techno Venture Foundation.
Our mantra
01
Innovation
At ASTUTR, we drive progress by constantly seeking smarter, more creative solutions for our clients.
02
Accountability
Every decision, every action is executed with responsibility to build lasting trust with our partners and clients.
03
Commitment
Our unwavering commitment ensures we go the extra mile to deliver value, foster growth, and maintain excellence.
04
Team work
By combining diverse perspectives and skills, our team works cohesively to turn challenges into opportunities for growth.
05
Execution
We pride ourselves on delivering actionable results through strategic execution and a relentless focus on outcomes.
Our office
